About

Face.hide® is an Italian eyewear company established in Alba in 2022. The brand is becoming known for its fashion-forward silhouettes, developed through constant research and infused with a touch of ’90s nostalgia - something you can immediately recognize while browsing our ecommerce.

Our aim is to create collectible eyewear pieces, always Made in Italy.

Our collections are engineered as Drops. Every Drop is different and tells its own story.

We are constantly hungry for new inspirations and curious about everything that surrounds us. We dig into the past, stay rooted in the present, and design with a vision for the future.

We believe in Beauty.

Beauty isn’t essential, but it is necessary.

We do not believe in quantity. That’s why our products are created for those who truly desire them. Many of our pieces are produced in limited quantities and individually numbered.

We believe in people. We love building connections and collaborating with others to create unique outcomes. Most of our products are genderless, and we actively involve our customers in the creative process.

For example, our signature plexiglass eyewear packaging is designed to be repurposed in any way you choose, encouraging creativity while reflecting our commitment to reducing waste through long-lasting, multi-purpose objects.

These are the ingredients of our visual language.

Face the Beauty.